THIS IS HOW is a podcast series and online platform developed in partnership by Nominet and Livity to help inspire young people to opt for digital careers. It’s an evolution of our award winning Digital Neighbourhood programme designed to reach more people with insights, knowledge and opportunities in the digital economy.

THIS IS HOW is hosted by writer Bwalya Newton and brand consultant Alex Powis, who demystify job titles and challenge stereotypes about what’s needed from young people to establish a career in the digital sector.

Each episode explores the day to day realities of digital creative roles such as data analysts, lead animators and software engineers, all through the lens of those working at the forefront of these industries, tapping into the passions and interests of this audience. So far, Bwalya and Alex have spoken with:

• Leon Farrell, Product Manager at Warner Music Group
• Laila Katumba, Full Stack Developer at All Saints
• Matthew Newcombe, Lead Game Developer at ustwo games
• Leon Jones, IT Delivery Lead at Stonewall
• Natalie Kelly, Account Manager at Facebook
• Daniel Obichukwu, Creative Designer at TikTok
• Jessica White, Social Media Manager at UNILAD Sound
• Keane Robinson, Data Strategist at Mixcloud
• Chrystal King, Product Designer at Depop
• Paul Curry, Software Engineer at Buzzfeed UK
• Marion Strunck, Lead Animator at Framestore
• Stefano Figoni, Senior Data Analyst at ITV